Returns Best Practices
1) Establish a clear standardized return policy
- Include a time period limiting the age of potential returns (e.g. six months).
- Limit interpretation by clearly detailing grounds for the acceptable and non-acceptable reasons for returns
- Establish a clear approval process for specific types of returns or ones that exceed certain $ amounts
- Implement restocking fees for returns resulting from customer error
2) Communicate the Returns Policy
- Regularly train customer service and sales teams
- Publish in pricing guidelines and other terms/conditions of sale documents
- Include policy terms in customer contracts and product quotes
3) Define and Monitor Cause Codes
- Categorize returns into appropriate categories (e.g. Product Quality, Order Entry Error, Customer Error, Transit Damage, etc.).
- Establish a validation process for all returns to ensure they are properly coded (e.g. quality errors should be verified).
4) Measure and Audit your performance
- Set goals and routinely measure performance to the return policy.
- Identify customer behaviors and trends impacting product returns. Leverage this information in your relationship or pricing management of individual account(s).
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